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Leaflet Design
Alex Lawrie Factors / Lloyds TSB
Brief
Produce Case History booklets which reflected an existing style and format.
Special Requirements
Rewrite copy supplied by a number of sources so that it followed the same style.
Elements
- Copywriting
- Leaflet design
- Page make-up
- Photography
- Picture research
- Repro and print
Format
12 page 1/3 A4 booklets printed in 4 colours process (plus a special green in the case of the Alex Lawrie Factors booklet) and varnished.