Corporate Identity and Logo Design

Stage 1
Prepare selection of concepts, grouped by family

Rockson International

Brief

Produce corporate identity for a large organisation with varied global interests

Tone

Clean and elegant, yet solid and upstanding but NOT heavy

Usage

• Corporate identity design
• Company logo design
• Stationery
• Small internal signage

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Stage 2
After extensive client feedback, finish up shortlist, working up each to show initial usage

Stage 3
After final client evaluation, prepare final artwork, usage document and print