Point-of-sale design
adidas point-of-sale
Brief
To provide cost-effective in-store POS for adidas promotion. Image to be "street"
Target audience
Male 16-25.
Creative Solution
Photograph active sports models in an urban location, attempting to satisfy the differing marketing strategies of Intersport and adidas.
Elements
- Design
- Copy
- Photography
- Make-up
- Repro/print
Format
60x40 double-sided hanging poster.
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